Webinar: A/B Testing & Optimization
Join us and learn about NPAW's Publisher Analytics, packed with features, built for writers, journalists and editors. Learn more as we discuss:
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The power of split testing of editorial content
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How Publisher Analytics helps with SEO and SERP
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Author tracking - how to drive KPIs and better performing content
Register here
November 19th, 4pm CET | 7am PT | 10am ET
Join NPAW's SVP of Global Marketing & Partnerships, Catalina M. Skramstad and Product Delivery Manager, Rasmus Sorensen as they explore Publisher Analytics - the benefits of A/B Testing and optimization. Discover how:
1. Multi-variant testing with Publisher Analytics can drive higher click rates, quality clicks and user engagement.
2. How content optimization improves ROI
3. How author tracking produces data-driven results and enhances content performance.
How can writers, journalists and editors benefit from data-driven actionable insights in an ever-changing media landscape? Join as as we discover!
Industry leaders trust NPAW to understand consumption trends, improve their platform, and create reliable streaming experiences that delight and retain users.
About NPAW
NPAW is the leading video intelligence company helping online streaming services grow. A global leader in its space, NPAW has a decade of experience developing groundbreaking and scalable analytics solutions to optimize performance and user engagement to build media experiences that maximize revenue. NPAW serves more than 190 video services and processes over 124 billion plays per year worldwide.
The NPAW Suite provides OTTs, broadcasters, operators, and media groups with holistic and advanced visibility of platform performance, audience behavior, advertising, and content efficiency in real time to support informed, data-driven decisions.
