Join industry experts Dan Rayburn and Till Sudworth, as they go over the results of NPAW's H1 Industry Report. We have identified two major trends defining user behavior for streaming in 2021 so far:
1. TV takes over hand-held devices consumption in a 2021 renaissance.
2. The discerning customer: more streaming hours consumed, but less engagement as offer of content and services options increases.
What are the next steps for OTTs, broadcasters and telecom companies to meet consumers demands?
This webinar originally took place on September 8th 2021 at 11:00am (EST).
NPAW (Nice People At Work) is the leading video intelligence company helping online streaming services grow. A global leader in its space, NPAW has a decade of experience developing groundbreaking and scalable analytics solutions to optimize performance and user engagement to build media experiences that maximize revenue. NPAW serves more than 150 video services and processes 100 billion plays per year worldwide.
YOUBORA, NPAW’s flagship solution, provides OTTs, broadcasters, operators, and media groups with holistic and advanced visibility of platform performance, audience behavior, advertising, and content efficiency in real time to support informed, data-driven decisions.